Final Year Project Topics for Marketing Students

In this article, we will be sharing a comprehensive list of final year topics for final year Marketing Students. The case studies can be modified to suit the purpose of your study. If you need any help of the full project. Do not hesitate to contact us. Enjoy!

Marketing Final Year Project Topics

• AN EXAMINATION OF POTENTIAL BENEFITS & CONSTRAINTS ASSOCIATED WITH SMALL BUSINESS’ USE OF E-COMMERCE
• EFFECT OF PROMOTIONAL TOOLS IN PRODUCT MARKETING
• IMPACT OF BRANDING AND PACKAGING ON SALES TURNOVER OF NESTLE FOOD NIGERIA PLC
• THE EFFECT OF FORECASTING TECHNIQUES ON SALES PERFORMANCE
• THE EFFECT OF PACKAGING ON SALES OF GOODS
• THE EFFECT OF QUALITY SERVICE DELIVERY ON CUSTOMERS PATRONAGE IN FIRST BANK PLC
• THE IMPACT OF MARKET SEGMENTATION AND PRODUCT POSITIONING IN A SERVICE INDUSTRY
• THE RELEVANCE OF SALES PROMOTION TO BUSINESS ORGANIZATIONS
• AN ASSESSMENT OF THE IMPACT OF MARKETING SEGMENTATION ON PRODUCTION PLANNING IN AN ORGANIZATION
• EFFECTS OF MARKETING SEGMENTATION ON SALES PERFORMANCE IN BEVERAGES INDUSTRY
• MARKETING RESEARCH AND ITS IMPORTANCE IN THE NIGERIAN BANKING INDUSTRY
• THE RELEVANCE OF PACKAGING AND BRANDING ON MARKETING PRODUCTIVITY OF LOCALLY MADE PRODUCTS
• THE IMPACT OF EFFECTIVE PERSONAL SELLING STRATEGIES ON THE MARKETING OF INDUSTRIAL PRODUCTS
• THE EFFECTS OF ORGANIZATIONAL CULTURE ON EMPLOYEE PERFORMANCE AND PRODUCTIVITY
• THE EFFECTS OF CONSUMERISM IN MARKETING OF FAKE COUNTERFEIT DRUGS IN NIGERIA (A CASE STUDY OF ONITSHA DRUG MARKET)
• THE EFFECTIVENESS OF PERSONAL SELLING STRATEGIES IN THE MARKETING OF INDUSTRIAL PRODUCT (A CASE STUDY OF GENERAL PIPE INDUSTRY AND GENERAL STEEL MILL ASABA)
• MARKETING CONCEPT AND IT’S APPLICATION IN CUSTOMER SERVICES, (A CASE STUDY FOR UBA ONITSHA)
• IMPACT OF CUSTOMER RETENTION ON BUSINESS PERFORMANCE
• A STUDY ON THE IMPORTANCE OF BRANDING AND PACKAGING ON MARKETING PRODUCTIVITY OF LOCALLY MADE PRODUCTS
• THE IMPACT OF SALES PROMOTION ON CUSTOMERS’ LOYALTY IN THE NIGERIAN TELECOMMUNICATION INDUSTRY
• THE IMPACT OF MARKETING STRATEGY ON PRODUCTIVITY OF ORGANIZATIONS
• THE IMPACT OF JOB SATISFACTION ON SALES TEAM PRODUCTIVITY
• THE EFFECT OF MARKETING PROMOTION ON THE EFFICIENCY OF BANKS
• THE EFFECT OF ADVERTISING ON CONSUMER’S ACCEPTABILITY OF NEW PRODUCT
• IMPACT OF PRODUCT BRANDING ON SALES PERFORMANCE IN THE NIGERIAN BREWERY INDUSTRY
• EXPERIENTIAL MARKETING STRATEGY AND CUSTOMER LOYALTY IN THE NIGERIAN TELECOMMUNICATIONS INDUSTRY
• E-MARKETING AND SMALL SCALE BUSINESS IN NIGERIA THREAT OR OPPORTUNITIES
• DISTRIBUTION STRATEGIES AND MARKETING PERFORMANCE, AN EMPIRICAL STUDY OF PHARMACEUTICAL FIRMS IN DELTA STATE
• A CRITICAL ANALYSIS ON THE EFFECT OF BUILDING RELATIONSHIP MARKETING THROUGH ONLINE MARKETING COMMUNICATION ON BUSINESS GROWTH, A SURVEY OF RETAIL STORES IN ASABA
• AN APPRAISAL OF THE USE OF MARKETING RESEARCH IN A MARKETING ORGANIZATION
• THE IMPACT OF MARKET SEGMENTATION ON SALES PERFORMANCE
• THE IMPACT OF MARKETING INFORMATION SYSTEM (MIS) ON MARKETING DECISION MAKING IN THE ORGANIZATIONS
• THE ROLE OF ADVERTISING IN BRAND BUILDING CASE STUDY OF NIGERIA BOTTLING COMPANY
• THE IMPACT OF SOCIAL MEDIA ON CONSUMERS’ BUYING BEHAVIOUR OF TOYOTA BRAND OF VEHICLES
• ASSESSING THE LEVERAGING EFFECT OF E-MARKETING ON PERFORMANCE OF COMMERCIAL
• CONSUMER PERCEPTION TOWARDS BRAND PREFERENCE OF MOBILE PHONE SERVICE PROVIDERS (A STUDY OF MTN NIGERIA DELTA STATE, ASABA)
• EFFECTS OF PRODUCT QUALITY ON STUDENT CHOICE OF PEAK MILK PRODUCT (SACHET)
• IMPACT OF CORPORATE GOVERNANCE ON BANKS
• THE EFFECT OF ADVERTISING ON CONSUMPTION OF FAST FOOD IN NIGERIA
• THE IMPACT OF CUSTOMER RELATIONSHIP MARKETING ON CUSTOMER RETENTION (A CASE STUDY OF GTB OF NIGERIA PLC)
• THE IMPACT OF MARKET SEGMENTATION ON SALES PERFORMANCE (A STUDY OF NIGERIAN BREWERIES PLC, ONITSHA)
• THE IMPACT OF MARKETING RESEARCH ON DECISION MAKING
• THE IMPACT OF OUTSOURCING STRATEGIES ON ORGANIZATIONAL EFFECTIVENESS IN NEW GENERATION BANKS
• THE IMPACT OF VIRAL MARKETING ON BRAND PREFERENCE OF HERO LARGER BEER. A STUDY OF SABMILLER PLC ONITSHA
• TRADE FAIR AS AN INSTRUMENT OF INCREASING MARKETING PERFORMANCE IN NIGERIA BUSINESS (A STUDY OF TRADE SHOWS IN ASABA)
• THE EFFECT OF PROMOTION ON CONSUMER PURCHASE DECISION (A STUDY OF THE BEVERAGE INDUSTRY)
• THE EFFECT OF PROMOTIONAL ACTIVITIES ON BRAND EQUITY
• THE EFFECT OF ADVERTISING ON CONSUMER PREFERENCE PATTERNS FOR MALT DRINKS IN ENUGU METROPOLIS (A COMPARATIVE STUDY OF GUINNESS MALTA AND AMSTEL MALTA)
• THE EFFECT OF QUALITY SERVICE DELIVERY ON CUSTOMERS PATRONAGE IN FIRST BANK PLC
• THE IMPACT OF SOCIAL MEDIA ON CONSUMER BUYING BEHAVIOUR (TOYOTA BRAND OF VEHICLES)
• THE EFFECT OF DISTRIBUTION PATTERN ON CONSUMERS PATRONAGE A CASE STUDY OF JUHEL NIGERIA LIMITED
• INFLUENCE OF PRODUCT PACKAGING ON CONSUMER BUYING PREFERENCE (A CASE STUDY OF ABA METROPOLIS
• THE ROLE OF MARKETING COMMUNICATION IN EFFECTIVE OF MALT DRINKS IN ABA METROPOLIS A CASE STUDY OF THE MALT BOTTLED BY CONSOLIDATED BREWERIES ABA
• TREND IN THE USE OF HUMAN MODELS IN THE NIGERIA ADVERTISING INDUSTRY
• ADVERTISING AS AN EFFECTIVE PROMOTIONAL TOOL IN THE DELIVERING OF BANKING SERVICE. (A CASE STUDY OF SELECTED COMMERCIAL BANK IN DELTA STATE)
• AN EVALUATION OF INFORMATION TECHNOLOGY (IT) IMPACT ON THE DEVELOPMENT OF EFFECTIVE MARKETING STRATEGIES IN THE BANKING INDUSTRY IN ENUGU METROPOLIS
• AN EVALUATION OF PRODUCT INNOVATION AS A STRATEGY FOR THE SURVIVAL OF MANUFACTURING FIRMS IN NIGERIA
• IMACT OF PUBLIC RELATION ON MARKETING OF BANKING SERVICE IN ENUGU METROPOLIS
• THE NEED FOR IMPROVED CUSTOMER SERVICES IN THE BANKING INDUSTRY
• THE ROLE OF MARKETING STRATEGY IN DETERMINING CONSUMER PURCHASING BEHAVIOR
• IMPROVING DISTRIBUTION EFFECTIVENESS IN MARKETING OPERATION
• MARKET ACCEPTABILITY OF LOCALLY MADE COSMETICS PRODUCTS IN NIGERIA
• STRATEGIES FOR INTRODUCING A NEW PRODUCT IN THE MARKET
• STRATEGIES FOR ENHANCING AND PROMOTING CAPITAL FORMATION AMONG SMALL SCALE ENTERPRISES IN NIGERIA
• THE EFFECT OF ECONOMIC DEPARTMENT DEPRESSION IN THE MARKETING OF PAINT PRODUCT
• THE IMPACT OF MARKETING MIX IN THE ACCOMPLISHMENT OF ORGANIZATION OBJECTIVE
• THE PROBLEM IN THE MARKETING OF NEW PRODUCT IN ENUGU STATE
• THE ROLE OF MARKETING STRATEGY IN DETERMINING CONSUMER PURCHASING BEHAVIOR
• THE ROLE OF MIDDLEMEN IN CHANNELS OF DISTRIBUTION
• THE ROLE OF MARKETING COMMUNICATIONS
• THE EFFECTIVE MARKETING COMMUNICATION AS A TOOL FOR GREATER PRODUCTIVITY IN ORGANIZATION
• THE ASSESSMENT OF THE INFLUENCE OF CORPORATE IMAGE ON MARKETING A MANUFACTURERS BRAND NAME PRODUCT
• THE IMPACT OF ADVERTISING ON SALES PERFORMANCE
• IMPROVING SALES OF SUPERMARKET THROUGH EFFECTIVE MARKETING STRATEGY
• LOGISTIC OF DISTRIBUTION SYSTEM IN BREWERIES
• PROBLEM AND PROSPECTS OF DISTRIBUTING SOFT DRINKS PRODUCTS IN ENUGU METROPOLIS
• PROBLEMS OF ALLOCATION DISTRIBUTION AND MARKETING OF PETROLEUM PRODUCT
• THE EFFECTS OF ADVERTISING ON CONSUMER BUYING BEHAVIOR IN ENUGU METROPOLIS
• MARKETING PRACTICES AND CONSUMER SATISFACTION IN THE HOTEL INDUSTRY
• THE IMPACT OF MTN ADVERTISEMENT ON SUBSCRIBERS A STUDY OF UYO METROPOLIS
• EFFECT OF LEADERSHIP STYLE ON EMPLOYEE MOTIVATION (A STUDY OF NIGERIA BREWERIES)
• EFFECTIVENESS OF PUBLIC RELATIONS ACTIVITIES IN YOUR SCHOOL
• ENHANCING ENTREPRENEURIAL SKILL THROUGH APPRENTICESHIP EDUCATION: A STUDY OF SELECTED APPRENTICES AT THE MECHANIC VILLAGE, ABAKALIKI
• IMPACT OF ENTREPRENEURSHIP SKILL ON REDUCTION OF YOUTH UNEMPLOYMENT IN EBONYI STATE: A STUDY OF NATIONAL DIRECTORATE OF EMPLOYMENT IN EBONYI STATE
• IMPACT OF SALES PROMOTION ON MARKETING OF SOFT DRINKS IN ABAKALIKI URBAN: (STUDY OF SALES PROMOTION CONDUCTED BY NIGERIA BOTTLING COMPANY PLC FROM 21ST MARCH – 13TH JUNE, 2014.)
• MARKETING OF EDUCATIONAL SERVICES IN PRESENTATION NURSERY AND PRIMARY SCHOOL ENUGU
• A COMPARATIVE ANALYSIS ON PUBLIC RELATIONS STRATEGIES OF PABOD BREWERIES AND COCA COLA
• THE IMPACT OF INFORMATION TECHNOLOGY IN MARKETING PRODUCT AND SERVICES
• (A CASE STUDY OF ECO BANK     ENUGU MAIN BRANCH)
• THE IMPACT OF NEW PRODUCT DEVELOPMENT ON THE PERFORMANCE OF AN ORGANIZATION
• THE IMPACT OF RELATIONSHIP MARKETING ON CUSTOMERS SATISFACTION AND PROFITABILITY. (A CASE STUDY OF MTN NIGERIA, ABA)
• MARKETING ACTIVITIES AND FAITH BASED ORGANIZATIONS
• THE EFFECT OF ADVERTISEMENT ON CONSUMER BRAND PREFERENCE
• A STUDY INTO THE PROCESS OF PRODUCT PLANNING AND DEVELOPMENT IN MARKETING
• ADVERTISING: AN EFFECTIVE PROMOTIONAL TOOL FOR MARKETING NEW PRODUCTS ( A CASE STUDY OF NASCO MARKETING COMPANY)
• ANALYSIS OF PROMOTION MIX AS A TOOL OF MARKETING COMMUNICATION
• EFFECT OF PERSONAL SELLING AND MARKETING ON SALES GROWTH
• IMPACT OF CUSTOMER SATISFACTION STRATEGIES ON CUSTOMER RETENTION IN FIRST BANK NIGERIA PLC
• IMPACT OF SOCIAL MEDIA ON CONSUMER BEHAVIOR
• IMPACT OF SOCIAL MEDIA ON CONSUMER BUYING BEHAVIOR (A CASE STUDY OF LAGOS STATE UNIVERSITY STUDENTS)
• MANAGEMENT OF EFFECTIVE SALES FORCE IN MARKETING ORIENTED COMPANY
• STAFF PERCEPTION OF THE EFFECTIVENESS OF MARKETING STRATEGIES IN COMMERCIAL BANKS (A CASE STUDY OF SOME SELECTED BANKS IN UYO)
• THE EFFECT OF ADVERTISEMENT ON CONSUMER BRAND PREFERENCE
• THE EFFECT OF PRICE AND PRICE CHANGES ON SALES OF CONSUMER GOODS
• THE EFFECTIVENESS OF PROMOTIONAL MIX ELEMENTS IN THE TELECOMMUNICATION SECTOR OF NIGERIA
• THE IMPACT OF MARKETING STRATEGY ON THE PRODUCTIVITY OF AN ORGANIZATION: A CASE STUDY OF FIRST BANK NIGERIA PLC
• THE IMPACT OF NEW PRODUCT DEVELOPMENT ON THE PERFORMANCE OF AN ORGANIZATION (A CASE STUDY OF PZ CALABAR)
• THE IMPACT OF PERSONAL SELLING ON THE SALES VOLUME OF AN ORGANIZATION
• THE IMPACT OF PRODUCT DIFFERENTIATION STRATEGIES ON SALES PERFORMANCE OF AN ORGANIZATION (A CASE STUDY OF GLOBACOM TELECOMMUNICATIONS)
• THE IMPACT OF SALES PROMOTION STRATEGIES ON CUSTOMER PATRONAGE OF BREWERIES PRODUCTS (A CASE STUDY OF NIGERIAN BREWERIES)
• THE IMPORTANCE OF MARKETING RESEARCH IN THE NIGERIAN BANKING INDUSTRY: A CASE STUDY OF BANK PHB
• THE ROLE OF MARKETING INFORMATION SYSTEM IN ENHANCING SALES
• APPRAISAL OF THE IMPACT OF OPINION LEADERS IN INFORMATION DISSEMINATION
• APPLICATION OF MARKETING CONCEPTS IN BANKING INDUSTRY AND ITS EFFECT ON CUSTOMER SATISFACTION
• IMPORTANCE OF MARKETING RESEARCH IN NIGERIAN BANKING INDUSTRY
• THE IMPACT OF MARKETING STRATEGY IN NIGERIAN BANKING INDUSTRY (A CASE STUDY OF FIRST BANK NIGERIA PLC)
• IMPACT OF MARKETING STRATEGY ON THE PRODUCTIVITY OF AN ORGANIZATION
• IMPACT OF SALES PROMOTION STRATEGIES ON CUSTOMER PATRONAGE (A CASE STUDY OF NIGERIAN BREWERIES PLC)
• ENHANCING THE SALES OF CONSUMERS GOODS USING MARKETING SEGMENTATION
• THE IMPACT OF PRODUCT DIFFERENTIATION STRATEGY ON SALES PERFORMANCE
• AN APPRAISAL OF ADVERTISING AS A TOOL FOR PROMOTING SALES OF SOFT DRINKS (A CASE STUDY OF SELECTED SOFT DRINKS COMPANY IN KADUNA)
• THE PROCESS OF PRODUCT PLANNING AND DEVELOPMENT IN MARKETING
• ADVERTISING AN EFFECTIVE PROMOTIONAL TOOL FOR MARKETING NEW PRODUCT (A Case Study of NASCO Marketing Company)
• THE ROLE OF MARKETING COMMUNICATION IN EFFECTIVE OF MALT DRINKS IN ABA METROPOLIS
• TREND IN THE USE OF HUMAN MODELS IN THE NIGERIA ADVERTISING INDUSTRY
• THE IMPACT OF INNOVATIVE MARKETING STRATEGY ON SMALL FIRMS PERFORMANCE IN NIGER STATE
• THE INFLUENCE OF BROADCAST MEDIA ON THE SALES OF FAST MOVING CONSUMER GOODS IN PORT HARCOURT
• CONSTRAINTS TO MARKETING FISH AND FISH PRODUCT BY FARMERS IN (A CASES STUDY OF AFIKPO NORTH L. G. A OF EBONYI STATE NIGERIA)
• AN EVALUATION OF MARKETING CONCEPT IN THE BANKING INDUSTRY A CASE STUDY OF UNION BANK PLC
• MARKETING OF BANKING SERVICES (A Case Study Of First Bank Of Nigeria Plc)
• EFFECTS OF MARKETING SEGMENTATION ON SALES PERFORMANCE IN BEVERAGES INDUSTRY
• THE RELEVANCE OF SALES PROMOTION TO BUSINESS ORGANIZATIONS
• THE IMPACT OF EFFECTIVE PERSONAL SELLING STRATEGIES ON THE MARKETING OF INDUSTRIAL PRODUCTS (A CASE STUDY OF ASABA ALUMINUM AND JEMOK WATER COMPANY ASABA)
• A STUDY ON THE IMPORTANCE OF BRANDING AND PACKAGING ON MARKETING PRODUCTIVITY OF LOCALLY MADE PRODUCTS (A CASE STUDY OF KINGMOS PAINT LTD)
• BUILDING RELATIONSHIP MARKETING THROUGH ONLINE MARKETING COMMUNICATION: A SURVEY OF RETAIL STORES IN ASABA
• E-MARKETING AND SMALL SCALE BUSINESS IN NIGERIA THREAT OR OPPORTUNITIES
• THE EFFECT OF ADVERTISING ON CONSUMER’S ACCEPTABILITY OF NEW PRODUCT (A STUDY OF HERO LAGER BEER)
• THE IMPACT OF CUSTOMER RELATIONSHIP MARKETING ON CUSTOMER RETENTION (A CASE STUDY OF GTB OF NIGERIA PLC,)
• THE IMPACT OF MARKET SEGMENTATION ON SALES PERFORMANCE (A STUDY OF NIGERIAN BREWERIES PLC, ONITSHA)
• THE IMPACT OF MARKETING INFORMATION SYSTEM (MIS) ON MARKETING DECISION MAKING IN THE ORGANIZATIONS (A STUDY OF SELECTED ORGANIZATION IN SAPELE)
• THE EFFECTS OF CONSUMERISM IN MARKETING OF FAKE/COUNTERFEIT DRUGS IN NIGERIA (A CASE STUDY OF ONITSHA DRUG MARKET)
• THE ROLE OF THE NIGERIAN MEDIA IN PROMOTING RESPONSIBILITY AND ACCOUNTABILITY IN GOVERNMENT
• EFFECT OF PROMOTIONAL TOOLS IN PRODUCT MARKETING
• IMPACT OF BRANDING AND PACKAGING ON SALES TURNOVER OF NESTLE FOOD NIGERIA PLC
• THE EFFECT OF FORECASTING TECHNIQUES ON SALES PERFORMANCE
• THE EFFECT OF PACKAGING ON SALES OF GOODS
• THE EFFECT OF QUALITY SERVICE DELIVERY ON CUSTOMERS PATRONAGE IN FIRST BANK PLC
• THE IMPACT OF MARKET SEGMENTATION AND PRODUCT POSITIONING IN A SERVICE INDUSTRY
• THE ROLE OF PUBLIC RELATIONS IN MARKETING ORGANIZATION ( A CASE STUDY OF PZ CUSSONS NIGERIA PLC, ABA)
• ONLINE COMMUNICATION AND SALES PERFORMANCE: A SURVEY OF MONEY DEPOSIT BANKS IN PORT HARCOURT
• INFLUENCE OF PERSONAL SELLING ON MARKETING PERFORMANCE IN TELECOMMUNICATION INDUSTRIAL
• PRODUCT DIFFERENTIATION AND SALES PERFORMANCE OF SOFT DRINK MANUFACTURING COMPANIES IN PORT HARCOURT
• BRAND EQUITY AND SALES PERFORMANCE (A SURVEY OF SELECTED MANUFACTURING COMPANIES IN PORT HARCOURT
• ADVERTISING AND MARKETING PERFORMANCE OF GSM COMPANIES IN PORT HARCOURT METROPOLIS
• BROADCAST MEDIA AND SALES PERFORMANCE OF FAST MOVING CONSUMER GOODS IN PORT HARCOURT
• CUSTOMER RELATIONSHIP MANAGEMENT AND MARKETING PERFORMANCE IN THE NIGERIA BANKING INDUSTRY
• IMPACT OF MARKETING ON VIABILITY OF NIGERIAN BANKS (A CASE STUDY OF SELECTED DEPOSITE BANKS)
• INTEGRATED MARKETING COMMUNICATION AS A STRATEGY FOR BUSINESS SURVIVAL (A CASE STUDY OF SMES IN LAGOS STATE)
• IMPACT OF BRAND EQUITY ON CONSUMER/BRAND LOYALTY IN SMES (A CASE STUDY OF MAY AND BAKER PLC)
• THE IMPACT OF PROMOTIONAL STRATEGIES ON CONSUMER BEHAVIOUR (CASE STUDY OF GUINNESS NIGERIA PLC)
• CAPITAL STRUCTURE AND MARKET VALUE OF COMPANIES
• SIGNIFICANCE OF PRICE IN INTRODUCTION OF NEW PRODUCT (STUDY OF SELECTED PRODUCTS OF NIGERIA BREWERIES PLC, BENIN CITY)
• IMPACT OF DISTRIBUTION CHANNEL TO THE MARKETING OF A PRODUT IN AN ORGANIZATION
• THE EFFECTIVENESS OF ADVERTISING ON THE MARKETING OF CONSUMES’ PRODUCT (A CASE STUDY OF NESTLE FOOD NIGERIA PLC, ILUPEJU, LAGOS STATE)
• THE EFFECTS OF SALES PROMOTION ON CONSUMER BUYING DECISION (A CASE STUDY OF COCA-COLA BOTTLING COMPANY)
• THE IMPACT OF ADVERTISING ON HOTEL AND TOURISM SERVICE DELIVERY (A CASE STUDY OF UYI GRAND HOTEL, AUCHI)
• THE IMPACT OF CULTURE ON CONSUMERS BUYING BEHAVIOUR (A case Study of Asaba Community)
• THE IMPACT OF PRODUCT QUALITY ON CONSUMER BRAND LOYALTY (A CASE STUDY OF INTERCONTINENTAL DISTILLER LIMITED, OTA, OGUN STATE)
• THE IMPORTANCE OF BRAND POSITIONING IN MARKETING ACTIVITIES (A CASE STUDY OF OVALTINE PRODUCT)
• THE NATURE AND IMPORTANCE OF MARKETING PLANNING IN BUSINESS ORGANIZATION (A CASE STUDY OF NASCO GROUP OF COMPANIES)
• THE PROBLEM OF MARKETING AGRICULTURAL PRODUCTS IN RURAL AREAS (A CASE STUDY OF DANSOF FARMS)
• IMPACT OF ADVERTISING ON CONSUMER PURCHASE DECISION (A Case Study of Nestle Milo Nig Plc)
• IMPACT OF PROMOTIONAL STRATEGIES IN THE MANAGEMENT OF SUPERMARKET (A CASE STUDY OF JOVENSON SUPERMARKET AUCHI, EDO STATE)
• IMPORTANCE OF DISTRIBUTION CHANNEL TO THE MARKETING OF A PRODUCT IN AN ORGANIZATION (A CASE STUDY OF EMZOR)
• THE IMPACT OF MARKETING PLANNING AND CONTROL IN MANUFACTURING COMPANY (A CASE STUDY OF NIGERIA BOTTLING COMPANY PLC, BENIN CITY)
• THE IMPORTANCE OF MARKETING IN SERVICE ORGANIZATION (A CASE STUDY OF UBA BANK)
• THE ROLE OF RETAILER IN THE DISTRIBUTION OF CONSUMER GOODS (A CASE STUDY OF BENDEL SUPERMARKET, AUCHI)
• THE SIGNIFICANCE OF PRICE IN CONSUMER PURCHASE DECISION IN EDO STATE (A CASE STUDY OF MR. BIGGS PLAZA, AUCHI)
• THE SIGNIFICANCE OF PRODUCT QUALITY ON THE DEMAND FOR INDUSTRIAL PRODUCTS (A CASE STUDY OF SETRACO NIGERIA PLC)
• THE EFFECT OF PRODUCT INNOVATION ON THE PRODUCTIVITY OF AIRLINE INDUSTRY (A CASE STUDY OF ARIK AIRLINE)
• AN EVALUATION OF MARKETING CONCEPT IN THE BANKING INDUSTRY
• PERCEPTION OF UNILAG STUDENTS TOWARDS SOCIAL MEDIA AS MARKETING TOOLS: AN APPRAISAL OF FACEBOOK
• THE IMPACT OF ICT ON ADVERTISEMENT PRACTICE IN NIGERIA: An Evaluation of Globacom Products
• THE IMPACT OF ADVERTISING ON SALES PERFORMANCE
• THE EFFECT OF ADVERTISING ON SALES VOLUME OF AN ORGANIZATION
• COST CONTROL AND ITS EFFECT IN THE MANUFACTURING INDUSTRIES (A CASE STUDY OF CHISCO BAKERY INDUSTRIES ENUGU)
• SOCIOLOGICAL FACTORS AFFECTING CUSTOMERS’ BEHAVIOUR IN THE MARKETING OF SOME SELECTED CONSUMER’S GOODS
• AN EVALUATION OF MARKETING CONCEPT IN THE BANKING INDUSTRY(A CASE STUDY OF UNION BANK PLC)
• THE IMPACT OF STOCK EXCHANGE REFORMS ON NIGERIA CAPITAL MARKET ( A CASE STUDY OF LAGOS STATE STOCK EXCHANGE)
• APPLICATION OF MARKETING CONCEPTS IN BANKING INDUSTRY AND ITS EFFECT ON CUSTOMER SATISFACTION
• AN EVALUATION OF THE CONTRIBUTION OF SALESMANSHIP TO MARKETING OF CONSUMER GOODS (A STUDY OF UNILEVER NIGERIA PLC)
• ANALYSIS OF PROMOTION MIX AS TOOLS OF MARKETING COMMUNICATION. A CASE STUDY OF UNILEVER NIGERIA PLC
• THE MARKET STRUCTURES AND COST THEORY AS A TOOL BY THE GOVERNMENT TO BUILD THE COUNTRY ECONOMY
• CONSTRAINTS TO MARKETING FISH AND FISH PRODUCT BY FARMERS IN (A CASES STUDY OF AFIKPO NORTH L. G. A OF EBONYI STATE NIGERIA)
• THE IMPACT OF MARKETING RESEARCH ACTIVITIES ON THE FINANCIAL SERVICES AND DELIVERY IN NIGERIA BANKS. (A CASE STUDY OF UNITED BANK FOR AFRICAN PLC.)
• AUDIENCE RECEPTION OF MOBILE OUTDOOR ADVERTISING MESSAGES AS A STRATEGY FOR PRODUCT AWARENESS IN THE FOOD AND BEVERAGE INDUSTRY.
• IMPACT OF MARKETING SEGMENTATION ON PERFORMANCE OF SMALL AND MEDUIM SCALE ENTERPRISES (SMEs)
• AN EVALUATION OF MARKETING STRATEGIES OF MOBILE PHONE OPERATORS IN NIGERIA
• OUTDOOR PRIVATE SERVICE ADVERTISEMENTS
• THE IMPACT OF MARKETING ACTIVITIES ON DEPOSIT MOBILIZATION AND PROFITABILITY IN NIGERIA BANKS (A CASE STUDY OF INTERCONTINENTAL BANK PLC)
• STAFF PERCEPTION OF THE EFFECTIVENESS OF MARKETING STRATEGIES IN COMMERCIAL BANKS (A STUDY OF FIRST BANK NIGERIA PLC AND ZENITH BANK PLC)
• IMPACT OF SOCIAL MEDIA IN MANAGING BRAND REPUTATION IN CRISIS
• MARKETING OF BANKING SERVICES IN NIGERIA ( A CASE STUDY OF THE UNITED BANK FOR AFRICAN PLC (UBA) )
• THE IMPACT OF TELEVISION ADVERTISING OF HOUSEHOLD PRODUCTS ON CONSUMERS BRAND PREFERENCE
• ROLE OF MARKETING INFORMATION SYSTEM IN ENHANCING SALES
• THE EFFECT OF MARKETING ON SERVICES DELIVERY IN NIGERIA BANKS A CASE STUDY OF UNION BANK PLC
• APPLICATION OF MARKETING CONCEPTS IN MANUFACTURING INDUSTRY (A CASE STUDY OF SUNGLASS LTD KADUNA)
• THE IMPACT OF MARKETING STRATEGY ON DEPOSIT MOBILIZATION IN NIGERIA BANKS ( A CASE STUDY OF ZENITH INTERNATIONAL BANK)
• THE IMPACT OF MARKETING STRATEGY ON DEPOSIT MOBILIZATION IN NIGERIA BANKS ( A CASE STUDY OF ZENITH INTERNATIONAL BANK)
• MARKETING OF BANKING SERVICES (A CASE STUDY OF FIRST BANK PLC)
• EFFECT OF CORPORATE SOCIAL RESPONSIBILITIES ON CONSUMERS PERCEPTION OF CORPORATE IMAGE ON SOME SELECTED BANKS IN NIGERIA (A CASE STUDY OF JALINGO TARABA STATE)
• THE EFFECT OF RELATIONSHIP MARKETING ON CUSTOMERS RETENTION IN ECOBANK NIGERIA (A CASE STUDY OF ENUGU METROPOLIS)
• AN ASSESSMENT OF MARKETING ENVIRONMENT (A CASE STUDY OF AGATU L.G.A, BENUE STATE)
• THE IMPACT OF BRANDING AND PACKAGING ON SMEs SALES PROMOTION (A STUDY OF THREE SELECTED SMALL MEDIUM ENTERPRISES IN ETIOSA L.G.A, LAGOS STATE)
• MARKET INTEREST RATES AND COMMERCIAL BANK PROFITABILITY: (A CASE STUDY OF FIRST BANK OF NIGERIA PLC
• EFFECTIVE CUSTOMERS SERVICE AS A MARKET TOOL IN THE BANKING INDUSTRY (A CASE STUDY OF GUARANTY TRUST BANK ENUGU)
• MARKETING COURIER SERVICE IN ENUGU STATE (A CASE STUDY OF TNT/IAS OF NIGERIA)
• MARKET ACCEPTABILITY OF LOCALLY MADE COSMETICS PRODUCTS (BEAUTY AIDS) IN NIGERIA (A CASE STUDY OF FEMALE CONSUMERS IN ENUGU URBAN)
• IMPROVING DISTRIBUTION EFFECTIVENESS IN MARKETING OPERATION
• THE IMPACT OF SEGMENTATION ON CUSTOMER SATISFACTION (A CASE STUDY OF NBC PLC IN ENUGU METROPOLIS)
• MARKETING OF BANKING SERVICES IN NIGERIA (A CASE STUDY OF THE UNITED BANK FOR AFRICAN PLC (UBA))
• EFFECTS OF UNIFORM PRICING POLICY ON THE MARKETING OF PETROLEUM PRODUCTS IN NIGERIA
• PROMOTION AS A STRATEGIC INSTRUMENT IN THE SALES OF MALT DRINKS (A CASE STUDY OF GUINNESS NIGERIA PLC ENUGU METROPOLIS)
• FACTORS THAT INFLUENCE PRICING DECISIONS IN NIGERIA
• THE IMPACT OF BILLBOARD ADVERTISING IN THE SALE OF TOBACCO IN NIGERIA
• CUSTOMER PERCEIVED VALUE AND BRAND CHOICE (A CASE STUDY OF AIRLINE PASSENGERS IN PORT HARCOURT)
• EFFECT OF E-MARKETING ON THE SALES VOLUME OF EATERIES IN ENUGU METROPOLIS
• IMPACT OF THE SOCIAL MEDIA ON CONSUMERS BEHAVIOUR
• INFLUENCE OF CLOSE-UP TOOTHPASTE ADVERTISEMENT ON CUSTOMER RETENTION IN IKEJA L.G.A OF LAGOS STATE
• PLANNING FOR FEMALE FRIENDLY MARKET ENVIRONMENT (A CASE STUDY OF MARKETING ORGANIZATIONS IN LAGOS STATE)
• CELEBRITY ENDORSEMENT AND SALES GROWTH OF BEVERAGE MANUFACTURING FIRMS IN PORT HARCOURT
• EFFECT OF E-MARKETING ON THE SALES VOLUME OF EATERIES IN ENUGU METROPOLIS
• CONSUMER EXPERIENCE AND DESTINATION LOYALTY IN TOURIST SITE IN RIVERS STATE
• LISTENER’S ASSESSMENT ON AGRICULTURAL PROGRAMMES ON RURAL AREA BASED RADIO(Case Study Of ITV Radio, Benin City, Edo State)
• THE EFFECTS OF MARKETING ACTIVITIES AND FAITH BASED ORGANIZATIONS
• THE ROLE OF MARKETING COMMUNICATION INEFFECTIVE OF MALT DRINKS IN ABA METROPOLIS
• THE PROBLEMS AND PROSPECTS OF CORPORATE SOCIAL RESPONSIBILITY IN THE NIGERIAN MANUFACTURING INDUSTRY.
• THE STRATEGIES TO ENHANCE TEACHING AND LEARNING OF ACCOUNTING IN SECONDARY SCHOOL.
• THE EFFECT OF ADVERTISING ON SALES PERFORMANCE OF CONSUMER GOODS.
• EFFECT OF PUBLIC RELATIONS ON CUSTOMERS’ PREFERENCE FOR GLOBAL SYSTEM FOR MOBILE COMMUNICATIONS (GSM) SERVICES
• THE EFFECT OF CONSUMER PROTECTION ON BRAND LOYALTY IN FAST MOVING CONSUMABLE GOODS.
• THE ATTITUDE OF NIGERIANS TOWARDS MADE-IN-NIGERIAN GOODS.
• COMPARISON OF SOCIAL MEDIA AND RADIO STATIONS N THE ASSESSMENT OF NEWS INFORMATION
• PERCEPTION OF STUDENTS TOWARDS SOCIAL MEDIA AS A MARKETING TOOLS.
• EFFECT OF PUBLIC RELATIONS ON CUSTOMERS’ PREFERENCE FOR GLOBAL SYSTEM FOR MOBILE COMMUNICATIONS (GSM) SERVICES
• USING INFORMATION TECHNOLOGY AND SOCIAL MEDIA TO ENHANCE INFORMATION SHARING AND PUBLIC PARTICIPATION IN GOVERNANCE FREEDOM OF INFORMATION ACT ON NIGERIA.
• USE OF SOCIAL MEDIA AS A CHANNEL OF INFORMATION AND COMMUNICATION.
• PLACE OF TWITTER AS A SOCIAL MEDIA AS INTERPERSONAL COMMUNICATION MEDIUM.
• AUDIENCE PERCEPTION OF FACEBOOK AS A MARKETING MEDIUM.
• IMPACT OF ICT ON ADVERTISING PRACTICE ON NIGERIA.
• THE USE OF PUBLIC RELATIONS PRACTICE IN GOVERNMENT INSTITUTION.
• THE ROLE OF ROAD TRANSPORT NETWORK IN THE MARKETING OF AGRICULTURAL PRODUCT.
• THE RELEVANCE OF PACKAGING IN THE MARKETING OF CONSUMER GOODS IN NIGERIA
• THE RELEVANCE OF NEW PRODUCT DEVELOPMENT ON ATTAINING MARKETING OBJECTIVE OF TABLE PRODUCERS
• THE ROLE OF PRODUCT MANAGEMENT IN THE MARKETING PERFORMANCE OF BANKING SERVICE
• THE NEED FOR THE APPLICATION OF MARKETING CONCEPT IN GOVERNMENT ESTABLISHMENT
• THE IMPACT OF SALES PERSON IN MOTIVATING CONSUMERS BRAND PERFORMANCE FOR BEER PRODUCT
• THE IMPACT OF RAPID INCREASE SALES PROMOTION ACTIVITIES ON THE SALES OF SOFT DRINKS IN NIGERIA
• THE INFLUENCE OF ADVERTISING AND PERSONAL SELLING IN NEW PRODUCT OF COMMERCIAL BANKS.
• THE IMPACT OF PRODUCT INNOVATION ON THE GROWTH OF FIRM
• THE INFLUENCE OF ADVERTISING AND PERSONAL SELLING IN NEW PRODUCT OF COMMERCIAL BANKS.
• THE IMPACT OF PRODUCT INNOVATION ON THE GROWTH OF FIRM..
• THE IMPACT OF APPLICATION OF MARKETING CONCEPT IN THE NIGERIA PUBLIC SECTOR INDUSTRY
• THE IMPACT OF MARKETING RESEARCH ON THE MARKETING PERFORMANCE OF SOFT DRINK IN NIGERIA.
• THE EFFECTIVENESS OF PERSONAL SELLING STRATEGIES IN THE MARKETING PERFORMANCE OF COSMETICS
• EFFECT OF SALES PROMOTION AS A TOOL FOR ACHIEVING CUSTOMERS BRAND LOYALTY IN THE TABLE WATER INDUSTRY
• EFFECTIVENESS OF MARKETING PROMOTIONS IN THE SALE OF TEXTILE PRODUCTS
• THE EFFECT OF PROMOTIONAL MIX MARKETING OF AIRLINE SERVICE IN NIGERIA
• THE EFFECT OF PROMOTION STRATEGIES ON THE MARKETING PERFORMANCE IN EDUCATIONAL SERVICES
• THE EFFECT OF PRODUCT RE-PACKAGING ON THE SALES REVENUE OF COMPANIES
• THE EFFECT OF PRODUCT LIFE CYCLE ON ORGANIZATION SALES
• THE EFFECT OF PERSONAL SELLING ON MARKETING PERFORMANCE OF INDUSTRIAL PRODUCT
• THE APPLICATION OF MARKETING CONCEPT IN THE NIGERIA PUBLIC SECTOR COMPANY
• STRATEGIC MARKETING PLANNING AS A MEANS OF ACHIEVING INCREASE IN MARKET SHARE IN THE COMPETITIVE MARKET
• SOLVING UNEMPLOYMENT PROBLEM THROUGH THE ESTABLISHMENT OF SMALL SCALE INDUSTRIES (SSIS)
• SALES PROMOTION IN INCREASING THE LEVELS OF NETWORK PATRONAGE IN THE TELECOMS INDUSTRY IN NIGERIA
• THE EFFECT OF PRODUCT LIFE CYCLE ON ORGANIZATION SALES
• THE RELATIONSHIP MARKETING ON CUSTOMERS PATRONAGE OF DIAMOND BANK PLC
• IMPROVING CUSTOMER SERVICE LEVELS IN SERVICES INDUSTRIES, THROUGH THE APPLICATION OF THE MARKETING CONCEPT
• THE IMPACT OF RELATIONSHIP MARKETING AS A TOOL FOR CUSTOMER SATISFACTION AND PROFITABILITY
• SERVICE QUALITY AS A CATALYST FOR CREATING CUSTOMER PATRONAGE FOR BANK SERVICES
• THE INFLUENCE OF ADVERTISING IN THE PATRONAGE OF FAST FOOD CENTERS IN OWERRI METROPOLIS
• THE STUDY OF THE IMPACT OF RADIO ADVERTISING ON THE MARKETING OF CONSUMERS PRODUCTS IN IMO STATE
• THE EFFECT OF ADVERTISING ON SALES PERFORMANCE OF CONSUMER GOODS (A CASE STUDY OF UNILEVER NIGERIA PLC)
• PLACE OF TWITTER AS A SOCIAL MEDIA AS INTERPERSONAL COMMUNICATION MEDIUM.
• AUDIENCE PERCEPTION OF FACEBOOK AS A MARKETING MEDIUM.
• IMPACT OF ICT ON ADVERTISING PRACTICE ON NIGERIA.
• THE USE OF PUBLIC RELATIONS PRACTICE IN GOVERNMENT INSTITUTION.
• THE ROLE OF ROAD TRANSPORT NETWORK IN THE MARKETING OF AGRICULTURAL PRODUCT.
• THE RELEVANCE OF PACKAGING IN THE MARKETING OF CONSUMER GOODS IN NIGERIA
• THE RELEVANCE OF NEW PRODUCT DEVELOPMENT ON ATTAINING MARKETING OBJECTIVE OF TABLE PRODUCERS
• THE ROLE OF PRODUCT MANAGEMENT IN THE MARKETING PERFORMANCE OF BANKING SERVICE
• THE NEED FOR THE APPLICATION OF MARKETING CONCEPT IN GOVERNMENT ESTABLISHMENT
• THE IMPACT OF SALES PERSON IN MOTIVATING CONSUMERS BRAND PERFORMANCE FOR BEER PRODUCT
• PHYSICAL DISTRIBUTION MANAGEMENT IN INNOSON COMPANY LIMITED IN ENUGU METROPOLIS
• THE IMPACT OF RAPID INCREASE SALES PROMOTION ACTIVITIES ON THE SALES OF SOFT DRINKS IN NIGERIA
• THE INFLUENCE OF ADVERTISING AND PERSONAL SELLING IN NEW PRODUCT OF COMMERCIAL BANKS..
• THE IMPACT OF APPLICATION OF MARKETING CONCEPT IN THE NIGERIA PUBLIC SECTOR INDUSTRY
• THE IMPACT OF MARKETING RESEARCH ON THE MARKETING PERFORMANCE OF SOFT DRINK IN NIGERIA..
• THE EFFECTIVENESS OF PERSONAL SELLING STRATEGIES IN THE MARKETING PERFORMANCE OF COSMETICS
• EFFECT OF SALES PROMOTION AS A TOOL FOR ACHIEVING CUSTOMERS BRAND LOYALTY IN THE TABLE WATER INDUSTRY
• EFFECTIVENESS OF MARKETING PROMOTIONS IN THE SALE OF TEXTILE PRODUCTS
• THE EFFECT OF PROMOTIONAL MIX MARKETING OF AIRLINE SERVICE IN NIGERIA
• THE EFFECT OF PROMOTION STRATEGIES ON THE MARKETING PERFORMANCE IN EDUCATIONAL SERVICES
• THE EFFECT OF PRODUCT RE-PACKAGING ON THE SALES REVENUE OF COMPANIES
• THE EFFECT OF PRODUCT LIFE CYCLE ON ORGANIZATION SALES
• THE EFFECT OF PERSONAL SELLING ON MARKETING PERFORMANCE OF INDUSTRIAL PRODUCT
• THE APPLICATION OF MARKETING CONCEPT IN THE NIGERIA PUBLIC SECTOR COMPANY
• STRATEGIC MARKETING PLANNING AS A MEANS OF ACHIEVING INCREASE IN MARKET SHARE IN THE COMPETITIVE MARKET
• SOLVING UNEMPLOYMENT PROBLEM THROUGH THE ESTABLISHMENT OF SMALL SCALE INDUSTRIES (SSIS)
• SALES PROMOTION IN INCREASING THE LEVELS OF NETWORK PATRONAGE IN THE TELECOMS INDUSTRY IN NIGERIA
• SALES MANAGEMENT IN THE BREWERY INDUSTRY
• RELEVANCE OF MARKETING INFORMATION SYSTEM IN THE ACHIEVEMENT OF ORGANIZATIONAL OBJECTIVE
• PROMOTION AS A STRATEGY OF MANUFACTURES TOOLS FOR CONSUMERS LOYALTY
• STRATEGIES FOR INTRODUCING A NEW PRODUCT IN THE MARKET.
• THE IMPACT OF ADVERTISING ON THE COMPANY MARKETING GROWTH
• MARKETING STRATEGY FOR AIRLINES
• MARKETING RESEARCH AS A INSTRUMENT FOR INCREASED PROFITABILITY IN SERVICE COMPANY
• MARKET SEGMENTATION AS AN EFFICIENT TOOL OF ACHIEVING INCREASED MARKET SHARE
• EFFECTIVE MARKETING STRATEGY FOR AIRLINES OPERATING
• IMPACT STRATEGIC MARKETING IN NIGERIAN BANKS
• GUERRILLA MARKETING FOR IMPROVING PERFORMANCE OF MARKETING OF HOTEL SERVICES IN NIGERIA
• THE EFFECT OF TEST MARKETING ON PRODUCT INNOVATION
• EFFECTS OF TELEVISION ADVERTING IN CONSUMER BEHAVIOUR
• EFFECTIVENESS OF STRATEGIC MARKETING IN NIGERIAN BANKS
• EFFECTIVE BRANDING DECISION AND CUSTOMERS CHOICE OF BEVERAGE
• EFFECTS OF JOB SATISFACTION ON EMPLOYEE PERFORMANCE
• AUTOMATIC IN BUSINESS ORGANIZATION
• EFFECTS OF TELEVISION ADVERTING IN CONSUMER BEHAVIOUR
• AN EVALUATION OF SALES PROMOTION IN INCREASING THE LEVELS OF NETWORK PATRONAGE IN THE TELECOMMUNICATION INDUSTRY
• AN EVALUATION OF SALES PROMOTION IN INCREASING THE LEVELS OF NETWORK PATRONAGE IN THE TELECOMMUNICATION INDUSTRY
• AN EVALUATION OF SALES PROMOTION IN INCREASING THE LEVELS OF NETWORK PATRONAGE IN THE TELECOMMUNICATION INDUSTRY
• AN APPRAISAL OF THE DISTRIBUTION STRATEGIES OF ICE CREAM FIRM
• AN ANALYSIS OF THE IMPACT OF MARKETING INFORMATION SYSTEM IN NEW PLANNING DEVELOPMENT AND PLANNING
• A CRITICAL STUDY OF THE IMPACT OF ADVERTISING ON CONSUMERS PATRONAGE
• A STUDY OF THE PRODUCT DISTRIBUTION SYSTEM IN THE BREWERY INDUSTRY
• AN APPRAISAL OF MARKETING MIX APPLICATION IN RETAIL BUSINESSES
• THE EFFECT OF ADVERTISING ON A COMPANY’S PRODUCT
• EFFECT OF MARKETING PLANNING ON THE PERFORMANCE OF SERVICE ORGANIZATION
• GOING BEYOND JUST ADVERTISING AND ITS IMPACT TO SALES TURNOVER OF A COMPANY
• IMPACT OF ADVERTISING ON THE PURCHASE OF ETISALAT RECHARGE CARDS
• IMPACT OF SALES PROMOTION ON THE MARKETING OF SOFT DRINKS
• IMPORTANCE OF PRODUCT LIFE CYCLE IN MARKETING ORGANIZATION
• INFLUENCE OF ADVERTISEMENT IN CONSUMER’S BUYING BEHAVIOUR
• MARKETING OF PETROLEUM PRODUCTS
• THE IMPACT OF ADVERTISING ON THE BUYING HABIT OF RURAL DWELLERS
• THE IMPACT OF ADVERTISING ON THE CONSUMPTION OF NOODLE FOODS
• THE IMPACT OF MARKETING INFORMATION SYSTEM ON MANAGERIAL DECISION MAKING
• THE IMPACT OF PRODUCT QUALITY ON CONSUMER BRAND LOYALTY
• THE IMPACT OF PROMOTIONAL ACTIVITIES ON THE PURCHASE OF A COMPANY’S PRODUCT
• THE IMPORTANCE OF BRANDING AND PACKAGING AS A MEANS OF SALES PROMOTION IN AN ORGANIZATION IN NIGERIA
• THE IMPORTANCE OF PACKAGING AS A PROMOTIONAL TOOL IN THE MARKETING OF CONSUMER DRINKS AND FOOD
• THE IMPORTANCE OF PACKAGING AS A TOOL FOR IMPLEMENTING A COMPANY MARKETING PROGRAMMES
• THE ROLE OF SALES PROMOTION ON THE PROFITABILITY OF A FIRM’S PRODUCT IN A DEPRESSED ECONOMY
• THE SIGNIFICANCE OF ADVERTISING IN THE MANAGEMENT OF BUSINESS ORGANIZATION
• THE SIGNIFICANCE OF PRODUCT QUALITY IN THE MARKETING OF SOFT DRINK
• THE SIGNIFICANCE OF PRICE IN CONSUMER PURCHASE DECISION
• THE SIGNIFICANCE OF MARKETING PLANNING IN A BUSINESS ORGANIZATION
• THE SIGNIFICANCE OF DISTRIBUTION IN THE MARKETING OF CONSUMER GOODS.
• THE SIGNIFICANCE OF BRAND POSITIONING IN MARKETING ACTIVITIES
• SECURING CUSTOMERS PATRONAGE THROUGH PRODUCT INNOVATION IN NEW BEVERAGES NIGERIA LIMITED
• THE IMPACTS OF PRICING IN MARKETING OF COKE DRINKS

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